News
ArMobi at the 7th Ukrainian conference "Internet-business 2008"
16.01.2008
On the 22nd of February the 7th Ukrainian conference "Internet-business 2008" will take place in Kyiv during EnterEx 2008 expo. The conference is the leading specialized event dedicated to various issues of successful Internet-business.
The main topic of the conference is "Internet technologies - an effective tool for modern business". The conference takes place in KyivExpoPlaza expo center, pavilion #3. ArMobi will be represented by Sergiy Konoplytskyi, who will give a report titled "The mobile Internet - new perspectives and advertising possibilities".
The report covers the following topics:
1. Mobile Internet - trend and technology
- WAP vs Mobinet
- Mobile 2.0
- Mobile Internet Audience (Ukraine and the world, methodology of research)
2. Marketing opportunities and business models
- Mobile marketing
- Mobile advertising (differences from the Web, unique targeting)
- Ad campaigns in the mobile Internet (features, examples, characteristics)
- Trends and forecasts (Western experience, marketing solutions, business models)
3. ArMobi projects (for users, advertisers and ad agencies)
1. Mobile Internet - trend and technology
- WAP vs Mobinet
- Mobile 2.0
- Mobile Internet Audience (Ukraine and the world, methodology of research)
2. Marketing opportunities and business models
- Mobile marketing
- Mobile advertising (differences from the Web, unique targeting)
- Ad campaigns in the mobile Internet (features, examples, characteristics)
- Trends and forecasts (Western experience, marketing solutions, business models)
3. ArMobi projects (for users, advertisers and ad agencies)
